Telling evocative stories that activate & inspire your audience

Spoken and Presented For

Own what makes you stand out

Max crafts marketing that makes clients feel seen, not sold to, by harnessing the power of story structure and writing intimate, conversational copy. They have over a decade of experience where nursing and technology intersect, specifically managing health systems through transition.
This strengthened Max’s skills in instructional design to make dense concepts engaging and actionable. The combination of their background and expertise enables them to take a big-picture marketing strategy and translate it into actionable workflows and daily tasks.

Personally, being able to connect to stories is the pivotal moment through Max’s struggles with trauma and chronic illness. In their free time, they consume science fiction and are learning calligraphy.

I’ve spoken at conferences, professional associations, and delivered programming for entrepreneur support orgs. I have experience facilitating workshops, corporate trainings, motivational speaking, and panel discussions.

What Attendees are Saying:

“I was dealing with marketing issues with my company before the “Memorable Brand Stories that Sell” workshop. The biggest takeaway I had was tying the call to action back to the hook, while fulfilling the curiosity gap. From this workshop, I will be more diligent with my calls to action and storytelling. Max has a joyful personality, and the presentation flowed really well.”

— Tyson Malone, Founder & Financial Coach

“I really loved your session on inclusive copy. I’ve already got ideas on how to update our website and welcome email sequence. Thank you so much for your expertise! I still use what I learned from your presentation almost every time I sit down to write.”

— Kathleen Livingston, Marketing Director

“Max is super inviting and engaging as a presenter! The room was packed, and everyone was having a blast. I appreciated Max’s fresh approach to an elevator pitch, encouraging us away from the typical industry practice.”

— Chris Bohannon, Biz Owner

My Signature Topics & Workshops:

  • My favorite topic is helping attendees identify what makes their business or creative work distinctive, and the words they can use to express that to the people they’re trying to reach. I use value proposition design, brand identity, and positioning to help folks walk away with clear messaging that they can use right away.

    Example Talk:
    Uncover Your Unique Value: Bring In Clients on Autopilot through Evocative Messaging

  • Keeping up with what’s working in the marketing landscape is a full-time job. That’s why I offer continuing marketing education for your team so you can keep up to date with best practices regarding SEO, content marketing, social media, and email marketing so you can devise a plan that adapts to current user behaviors and strategies.

  • I’ve discussed my living experiences around domestic abuse, childhood trauma, mental health, gender identity, and neurodivergence. Themes have included starting over, choosing my own happiness, and how resilience can be a double-edged sword.

  • My signature framework, fka Brand Story Alchemy, has been presented through the years to help folks find the aspects of their story & expertise worth sharing.

    Example Talks:
    Capacity-Building Marketing Processes: Find a Sustainable Rhythm for Marketing Implementation

    Spark Your Sales: Design a Content Ecosystem that Leads to Your Paid Offers

  • As a former community organizer directing in-person initiatives and a community manager curating the culture of online communities both big and small, I have insights I can share on what makes people come together and take action.

    Example Talk :
    Own Your Organization’s Narrative to Spark Change & Build Community

Get an idea of my presenting style:

Want to know what it’s like to have me in the room with your attendees? I created a YouTube playlist of workshops, podcast interviews, and webinars so that you know how I approach facilitation & speaking to different audiences.

Themes & Topics I’ve Previously Presented:

➤ Your Story is Your Secret Weapon: Crafting a Memorable Message that Engages Ideal Customers
➤ Growing Your Following on Social Media
➤Creating Your 30 Day Content Calendar
➤ Interactive Canva Lab
➤ Inclusive Copywriting
➤ It Gets Better: Supporting LGBTQ Youth
➤ Narrative-Driven Content Strategy: Creating Netflix Bingeworthy Content
➤ Polishing Your Elevator Pitch
➤ Memorable Brand Stories that Sell
➤ The Hardest Thing I’ve Ever Done: Moving Beyond Failure
➤ SEO, Algorithms, and Analytics: Date to Drive Your Marketing Decisions
➤ Choosing Myself After Abuse: Recovering from Trauma

➤ Streamline Your Marketing Process with Content Batching